MELBOURNE CINÉMATHÈQUE
COMMUNICATION DESIGN STUDIO - IDENTITY
2023 - Identity // Print // Motion
Supervised by Kate Mansell
The Melbourne Cinémathèque is a not-for-profit, volunteer-run film society. Applications for the Identity include a A1/DL program calendar, a digital poster and digital screens. Drawing inspiration from cinematography, my proposed Melbourne Cinémathèque identity centers on the dynamic movements of a camera. Unique typography captures this motion, creating a visual link to cinema while honoring traditional film projection methods. Subtle gradients evoke cinematic lighting and guide the viewer's gaze, reminiscent of a camera exploring a scene.
DIGITAL POSTERS
A1/DL CALENDAR
DIGITAL SCREEN